Project: Grafform business cards & website. Oh yes, it’s my husband’s company.
Make The Type Big – that was the brief for this formwork company’s business cards.
Always aiming to push the boundaries of one-colour work, we printed the card in PMS metallic silver on duplex card. It’s nice thick stock, strong legible type, tough enough for outdoors. Chuck it down on the concrete. Throw it on the dashboard of the ute. One card even survived in the swimming pool for 3 days after this shoot.
The website has just been launched – check in for regular updates on the world of ply, shutters, stairs, slabs and concrete.
Business card photos by Rob Frith.