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	<title>Tracy Graffin - Graphic Designer &#187; Brand Design</title>
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	<link>http://tracygraffin.com.au</link>
	<description>a designer&#039;s view of the world: typography, travels, retro fun</description>
	<lastBuildDate>Sun, 29 Aug 2010 11:40:11 +0000</lastBuildDate>
	
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		<title>OM4 &#8211; What goes round&#8230;</title>
		<link>http://tracygraffin.com.au/om4-what-goes-round/</link>
		<comments>http://tracygraffin.com.au/om4-what-goes-round/#comments</comments>
		<pubDate>Tue, 01 Dec 2009 10:56:00 +0000</pubDate>
		<dc:creator>Tracy</dc:creator>
				<category><![CDATA[Brand Design]]></category>
		<category><![CDATA[Print]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://tracygraffin.com.au/?p=344</guid>
		<description><![CDATA[
Glenn Nicholas at OM4 has created a web platform that caters to just about every small business need. And you don&#8217;t have to be a tech geek to run it yourself (I&#8217;m testament to that!).
We&#8217;ve had our heads together for a little while to facelift the corporate identity.. the website will be madeover next. The [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://tracygraffin.com.au/files/OM4-cards.jpg" alt="OM4 cards" title="OM4 cards" width="550" height="408" class="alignnone size-full wp-image-345" /><br />
Glenn Nicholas at OM4 has created a web platform that caters to just about every small business need. And you don&#8217;t have to be a tech geek to run it yourself (I&#8217;m testament to that!).</p>
<p>We&#8217;ve had our heads together for a little while to facelift the corporate identity.. the website will be madeover next. The guys have just moved into new premises and even chose tiles to match the OM4 orange. </p>
<p>This simple, vibrant card was printed one metallic colour, 2 sides, with an emboss. </p>
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		<title>Your Dream Business</title>
		<link>http://tracygraffin.com.au/launch-your-dream-business/</link>
		<comments>http://tracygraffin.com.au/launch-your-dream-business/#comments</comments>
		<pubDate>Wed, 16 Sep 2009 08:45:21 +0000</pubDate>
		<dc:creator>Tracy</dc:creator>
				<category><![CDATA[Brand Design]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://tracygraffin.com.au/?p=280</guid>
		<description><![CDATA[
There&#8217;s a mini-boom in new business launches, as retrenched execs take the leap to start their own businesses.
I read about one such entrepreneurial lady who developed a successful range of pre-packaged fresh baby meals. She had been toying with the idea for some time, but being retrenched while on maternity leave provided the impetus.
If you [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://tracygraffin.com.au/files/kiosk-apron.jpg"><img class="alignnone size-full wp-image-284" src="http://tracygraffin.com.au/files/kiosk-apron.jpg" alt="Kiosk apron" width="550" height="334" /></a><br />
There&#8217;s a mini-boom in new business launches, as retrenched execs take the leap to start their own businesses.</p>
<p>I read about one such entrepreneurial lady who developed a successful range of pre-packaged fresh baby meals. She had been toying with the idea for some time, but being retrenched while on maternity leave provided the impetus.</p>
<p>If you are in a similar situation (but you don&#8217;t have to be pregnant!), consider investing in some professional design to get your brand right first. I&#8217;ve worked with some great clients who are just starting out, who were surprised that graphic design services could be so affordable. Read some of their comments <a href="http://tracygraffin.com.au/nice-things/">here.</a> View some identity samples <a href="http://tracygraffin.com.au/brand-design/">here.</a></p>
<p>Drop me a line if you are interested in investing in design to bring benefits to your new enterprise. Maybe we can get together for a chat over a coffee.</p>
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		<title>Sebastiano&#8217;s Outdoor Kitchens</title>
		<link>http://tracygraffin.com.au/sebastianos-outdoor-kitchens/</link>
		<comments>http://tracygraffin.com.au/sebastianos-outdoor-kitchens/#comments</comments>
		<pubDate>Mon, 07 Sep 2009 10:17:12 +0000</pubDate>
		<dc:creator>Tracy</dc:creator>
				<category><![CDATA[Brand Design]]></category>
		<category><![CDATA[Print]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://tracygraffin.com.au/?p=297</guid>
		<description><![CDATA[
I love BBQs (I&#8217;m a recovering vegetarian!), chilled sauv blanc, summer, G&#38;Ts&#8230; and clients that are a delight to deal with! The recently-completed brand for Sebastiano&#8217;s incorporates a spatula/sun metaphor, 2-colour metallic printing, finished with a detailed emboss.
Seb &#38; Tash offer a comprehensive, customised outdoor kitchen design and construction service, and are passionate about every [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://tracygraffin.com.au/files/seb-layout.jpg"><img class="alignnone size-full wp-image-299" src="http://tracygraffin.com.au/files/seb-layout.jpg" alt="seb-layout" width="550" height="450" /></a></p>
<p>I love BBQs (I&#8217;m a recovering vegetarian!), chilled sauv blanc, summer, G&amp;Ts&#8230; and clients that are a delight to deal with! The recently-completed brand for Sebastiano&#8217;s incorporates a spatula/sun metaphor, 2-colour metallic printing, finished with a detailed emboss.</p>
<p>Seb &amp; Tash offer a comprehensive, customised outdoor kitchen design and construction service, and are passionate about every project. If you think grilling stuff on summer evenings, cold beers in the fridge and pizza fresh from the wood-fired oven could be your outdoor utopia, check out their <a href="http://outdoorkitchen.net.au/" target="_blank">website</a>.</p>
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		<title>Iconic Images</title>
		<link>http://tracygraffin.com.au/iconic-images/</link>
		<comments>http://tracygraffin.com.au/iconic-images/#comments</comments>
		<pubDate>Sat, 09 May 2009 08:20:39 +0000</pubDate>
		<dc:creator>Tracy</dc:creator>
				<category><![CDATA[Brand Design]]></category>
		<category><![CDATA[Print]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://tracygraffin.com.au/?p=181</guid>
		<description><![CDATA[

The branding programme for Iconic Images International is just rolling out. The logo symbolises the collaborative nature of the photographers partnership, via a trio of interlocking landscape/portrait frames.
Folder printed in one special mix colour with a large blind emboss.
The partnership combines the talents of 2 photographers &#8211; Nick Melidonis and Denis Glennon &#8211; who are [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-229" src="http://tracygraffin.com.au/files/iconic-web.jpg" alt="iconic-web" width="550" height="325"><br />
<img class="alignnone size-full wp-image-185" src="http://tracygraffin.com.au/files/iconicfldr.jpg" alt="Iconic Images folder" width="550" height="172"></p>
<p>The branding programme for Iconic Images International is just rolling out. The logo symbolises the collaborative nature of the photographers partnership, via a trio of interlocking landscape/portrait frames.<br />
Folder printed in one special mix colour with a large blind emboss.</p>
<p>The partnership combines the talents of 2 photographers &#8211; <a href="http://nickmelidonis.com/" target="_blank">Nick Melidonis</a> and <a href="http://denisglennon.com/" target="_blank">Denis Glennon</a> &#8211; who are embarking on various inspiring photographic projects to &#8216;link nature and knowledge&#8217;.</p>
<p>See the site and keep up with developments <a href="http://iconicimagesinternational.com/">here.</a></p>
<p><span style="font-size: xx-small">Sites were built by <a href="http://OM4.com.au/" target="_blank">OM4 </a>in their usual rapid, proficient way.</span></p>
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		<title>In The Chair</title>
		<link>http://tracygraffin.com.au/in-the-chair/</link>
		<comments>http://tracygraffin.com.au/in-the-chair/#comments</comments>
		<pubDate>Wed, 14 Jan 2009 14:10:25 +0000</pubDate>
		<dc:creator>Tracy</dc:creator>
				<category><![CDATA[Brand Design]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://tracygraffin.com.au/?p=77</guid>
		<description><![CDATA[
Identity for His Majesty&#8217;s new director Intern programme.
]]></description>
			<content:encoded><![CDATA[<p><img src="http://tracygraffin.com.au/files/chair.jpg" alt="HMT In The Chair programme" width="300" height="420" class="size-full wp-image-16" /><br />
Identity for His Majesty&#8217;s new director Intern programme.</p>
]]></content:encoded>
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		<title>Silkyard Bedlinen</title>
		<link>http://tracygraffin.com.au/silkyard-bedlinen/</link>
		<comments>http://tracygraffin.com.au/silkyard-bedlinen/#comments</comments>
		<pubDate>Fri, 12 Dec 2008 14:21:10 +0000</pubDate>
		<dc:creator>Tracy</dc:creator>
				<category><![CDATA[Brand Design]]></category>
		<category><![CDATA[Print]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://tracygraffin.com.au/?p=131</guid>
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New branding for beautiful bed linen made from 100% pure mulberry silk, hypo-allergenic, environmentally friendly and loved by all (including Helen&#8217;s cat) for its beautiful qualities..
The spiral of threaded leaves reflect the brand&#8217;s handmade qualities and eco-friendly ethos.
Printed on a lovely 100% recycled stock in two PMS + emboss, on 100% recycled stock.
See more here.
]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-132" src="http://tracygraffin.com.au/files/silkyardcat.jpg" alt="Silkyard20090227_328.jpg" width="550" height="542" /></p>
<p>New branding for beautiful bed linen made from 100% pure mulberry silk, hypo-allergenic, environmentally friendly and loved by all (including Helen&#8217;s cat) for its beautiful qualities..</p>
<p>The spiral of threaded leaves reflect the brand&#8217;s handmade qualities and eco-friendly ethos.</p>
<p>Printed on a lovely 100% recycled stock in two PMS + emboss, on 100% recycled stock.<br />
See more <a href="http://tracygraffin.com.au/silkyard/">here</a>.</p>
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